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Following a four-year battle over land, H. Forman & Son's impressive new home now overlooks the development of the Olympic Stadium from the other side of the River Lea.
The multi-purpose factory will carry on the traditions of the 4th generation family owned salmon smoker, established in the East End in 1905. But it has now added an on-site restaurant and two event spaces with capacity for 200 and 600 respectively.
After my visit this morning to hear Boris's unveiling speech (embedded below) and to sample the smoked salmon delicacies on offer, I can testify that the new home of H.Forman & Son has unbeatable ringside views of the Olympic park. Excuse the pun, but it's a great leap forward for the regeneration of the East End and the first stage of what event organisers can expect from unique and unusual venues in the area. Former Mask managing director Arthur Somerset is handling event enquiries.