Sticking with the subject of online search, the guys at experiential agency Sledge have discovered Ecocho. Powered by Yahoo!, Ecocho is a new search engine trying to make a difference for climate change.For every 1000 searches users make on Echocho, the Australian-based company will offset a ton of greenhouse gases by sponsoring two trees. It's a free service, trees are grown via official Government-accredited projects and KPMG is auditing the scheme on a quarterly basis. Switching to ecocho.com doesn't alter or slow your search. Search results are displayed via Yahoo! technology and it's one of the easiest ways people can change their everyday behaviour to make a positive impact on the environment. For further information on Echocho click here
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